The Art Students League of Denver (ASLD) empowers people to experience the joy of art in their own way. Located in the historic Sherman School in the West Wash Park neighborhood, ASLD directly connects with over 55,000 members in seven counties of the Denver metro area. 

ASLD approached Persist to handle PR for its long running Summer Art Market in 2022. This campaign led to additional project work and ultimately an ongoing partnership to raise awareness of ASLD, tell the stories behind its programs and help more people connect with art. Through regular event-related coverage, in-depth artist profiles and stories that explore the joy of artmaking, Persist has helped ASLD raise event attendance, gain sponsors and donors, and grow their visibility within the greater community.