Rebel Bread is a community bakery and bread school located in Denver, specializing in artisan loaves and coffee shop-style pastries. Founder Zach Martinucci opened Rebel Bread in 2018 and loves telling stories about food, over food, and even through food. Zach and Jess’ shared love of food and storytelling has made for a perfect partnership.
Rebel Bread initially hired Persist to promote the launch of Bread Club, a local bakery subscription and delivery service. After a successful campaign, Persist was retained for ongoing PR and media relations for Rebel Bread. Persist is tasked with securing regular positive press coverage for the bakery, hosting media and influencer events, and positioning the owner as an expert in the local baking and food scene.
With key press hits from outlets like 5280, Denver Life and 303 Magazine, PR has played a key role in business growth.
"We watched as media coverage became real sales in front of our eyes. Seeing ourselves in the press and meeting new customers inspired our team and improved morale more than we could have imagined. The increased business meant so much to our team while recovering from the pandemic, with each new customer being important to our business's health and success."
ZACH MARTINUCCI
Founder, Rebel Bread
Fast Facts
Years as a client: 3
75M+ potential media impressions
50+ unique press hits
20 interviews and appearances
Coverage Examples
Colorado Public Radio | Oct 2023
Colorado Homes & Lifestyles | June 2022
Denver Post | April 2023
Denver7 | July 2023
Fox31 | Aug 2022
Westword | July 2022
